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(This case is hypothetical) There was a group of 16 people who were known as Heavens group. This group used to produce Crocin tablets, which is a pain reliever. This was a very well known drug of the Heavens group. The sale of Crocin was approximately 500 tablets a day. Once there were 12 deaths in Madras. It was proved that these deaths were caused due to Cyanide present in the drug, which the people consumed. The government told the Heavens group to recall Crocin from all the parts of the city, but the group tried to prove the government wrong by denying it, because if they would have agreed to it then they would incur a loss of 100 Crore rupees. They would also be answerable to the shareholders. This would totally destroy the companys reputation. The tablets were tested and it was proved that there was Cyanide present in the Crocin tablets. The group was arrested and a case was filed against them. The company had to close down. Before the group denied it, they had a meeting in which arose a problem of Groupthink. As the chairman of the Company was scared for the losses they would have had to incur, the loss of Public confidence, etc. he took the decision to deny their fault. The group members knew that this was a wrong decision and many of them did not agree to it, but as they thought that everyone was agreeing to the decision, they did not oppose the decision.
GROUP THINK: We dont really understand any group, yet alone the actions of the group commit suicide. But if we assume that Heavens Group was a group like any other, then we can speculate about the factors that may have led it to make such a wrong decision. When people want to make important decisions they form a group. Groups can draw on more resources than an individual. Groups can also generate more ideas and possible solutions by discussing the problem. Groups can also pressure individual members to accept the solution, even if they have doubts. People generally feel that a groups decision will be superior to an individuals decision. Groups however, dont always make right decisions. Juries sometimes render verdicts that run counter to the evidence presented. Community groups take radical stances on issues before thinking through all the ramifications. Groups can stumble but groups that make wrong decisions require special explanation. One such explanation is Groupthink. A distorted style of thinking that renders group members incapable of making a rational decision. Groups think is considered a disease that infects healthy groups, rendering them inefficient, unproductive and irrational. Q) Did Heavens group suffer from Groupthink?
Conformity pressures also arise as members become reluctant to say or do anything that goes against the grain of the group, and the number of internal disagreements so necessary for good decision making decreases.
Conclusion: Too much cohesion, isolation, biased leaders and too much stress made the Heavens Group take a bad decision. |
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